February 20, 2017
Anyone can have thousands of Instagram followers these days. Whether you grow your audience organically or purchase it with the click of a button, the truth is a […]
July 19, 2016
If you’re on any form of social media, then you’ve seen one particular symbol being used all of the time. It’s called the #hashtag, and you […]
June 30, 2016
For years, companies have been using Facebook to expand their reach and their audience, but now that platform is changing. Facebook’s news feed, which is seen […]
November 15, 2013
Pinterest- the visual micro blogging site- is all the rage these days and “pinning” to a collection of virtual pinboards has become a trendy way to […]
June 25, 2013
Wondering when to schedule that post? Well depending on what your product is that you’re selling will depend on the consumer behavior. For example, some things […]
December 7, 2011
A company blog can be a great marketing tool. It can humanize your brand, give you a new way to interact with customers and clients, and […]
November 8, 2011
Resources Many of you are struggling with a decreased, anemic budget, or perhaps you’re thrown into marketing because your department has been downsized and you’re wearing […]
August 16, 2011
Search marketers and their budgets play a role in social media programs. As social media becomes an integral part of companies’ marketing programs, the debate continues […]
August 4, 2011
The book Inbound Marketing: Get Found Using Google, Social Media, and Blogs (New Rules Social Media Series), by Brian Halligan and Dharmesh Shah, contrasts two approaches of […]
March 30, 2011
I recently attended Charlotte Interactive Marketing Association’s quarterly meeting, at which controversial sales guru Jeffrey Gitomer unveiled his new book, Social BOOM! The event was well […]