November 15, 2024
A destination marketing approach can elevate the marketing of small downtown areas by emphasizing their unique experiences and vibrant community. Whether it’s the charm of local shops, […]
August 27, 2024
Welcome to the 5th annual Duck Love Week! The week of July 22, the Yellow Duck Marketing team embarked on a week-long celebration of community and […]
August 26, 2024
A website redesign is a significant undertaking that can breathe new life into your online presence. However, the path to a successful launch is often paved […]
August 14, 2024
In the multifamily real estate industry, coming up with a unique name for a new apartment, Built-To-Rent (BTR) or for-sale townhome or for-sale master-planned community development […]
August 14, 2024
In the competitive hospitality industry, standing out is essential for hotels to attract and retain guests. By offering unique services and experiences, hotels can differentiate themselves […]
June 25, 2024
When Charlotte Water embarked on their innovative “Renew Brew” initiative, they sought to not only highlight the quality, safety and potential for sustainability of treated wastewater […]
June 24, 2024
You need a logo, you need it fast and you need it right. We understand. Artificial Intelligence (AI) is a phenomenal resource that allows us to […]
June 20, 2024
Navigating the complex landscape of land use zoning and real estate development can be a daunting task, particularly in areas with strong anti-development sentiments. At Yellow […]
May 9, 2024
In the ever-changing realm of web design, the choice between custom WordPress websites and template solutions carries substantial weight, particularly for businesses involved in apartment development […]
May 9, 2024
The digital age has made social media an indispensable tool for hotels to connect with their audience, show off their unique offerings, and drive bookings. It […]
April 11, 2024
We sat down with Joslyn, our Senior Account Manager, to learn about her expertise in account management. From creative branding to psychology-driven problem-solving, she shares what […]
March 6, 2024
While many marketing agencies, including YDM, offer project-based pricing, there are many benefits to marketing retainers, in which the client pays a set fee each month […]
February 2, 2024
Color is its own language of personal self-expression. It can dictate how we feel and how we express our own personality or that of another brand. […]
January 25, 2024
The world of social media continues to grow and evolve in 2024. Our blog explores five of the current social trends shaping culture and our online interactions. We […]
January 5, 2024
Have you ever wondered why some brands leave a lasting impression while others drift in the background? Yes, it’s crucial to have effective digital marketing campaigns, […]
December 11, 2023
From Coca-Cola’s red disc to Nike’s iconic swoosh, the world’s biggest brands have a unique identity that consumers worldwide instantly recognize. Brand identity has become a […]
November 9, 2023
The value of effective print campaigns can be easily overlooked in today’s digital-focused marketing world. Yet, research reveals that 56% of consumers trust print marketing more than any […]
October 30, 2023
Your commercial real estate or new apartment development brand is more than just a logo or a tagline; it’s the essence of your property that defines […]
October 19, 2023
Creating a LinkedIn profile lets you post job vacancies, industry updates and news about your company in one place. However, sometimes a single page isn’t enough […]
October 9, 2023
This month, we’re getting to know our Traffic Manager, Bryan Albritton. Bryan keeps our projects moving and organized. He’s an embodiment of creativity and efficiency. Keep reading […]